The Regional Select program was created to highlight the unique profiles we have found that are inherent to various microclimates in many of the countries from which we source green coffee. Local variables like wind patterns, soil quality, sunlight, elevation, and other environmental influencers have much to do with the common characteristics that separate, say, a Northern Colombian from a Southern Colombian coffee, just as they inform the differences between a Colombian and a Kenyan.
For our Regional Select offerings, we source based on cup quality and character, seeking a balance of “taste of place” with availability and price. These lots are built as blends from coffees that cup out between 84–87 on our 100-point cupping scale, and come with regional and often microregional traceability, but are not farm- or producer-specific.
Huila’s profile is more toward toffee sweetness, lemon acidity, and smooth mouthfeel than the punchier fruit-forward lots of Cauca or Nariño.
Along with our new packaging launch, we have chosen to raise the prices of our blue and red tier whole bean coffee. Due to the challenges facing the industry at the global level, coffee is becoming more expensive to produce and we must adjust in order to remain sustainable.
Feel free to email contact@velocoffee with any questions regarding this decision. We would be happy to share more about this with you!